October 25th, 2012
by Jackie Newnam
Inbound Marketing is one of those terms that means a lot of different things to a lot of different people. That inevitably gives rise to many competing schools of thought and strategies for executing an inbound marketing campaign.
Marketers who understand the importance of content marketing, social media and SEO need a tried and trued strategy to approach owned and earned media, landing pages, lead nurturing, sales interaction and retention. Luckily, Chad Pollitt – Director of Marketing at Slingshot SEO – has crafted a clear inbound campaign natomy from start to finish.
Read the full article on the SEOmoz blog.
Jackie Newnam
Lead Qualification Specialist at Slingshot SEOJackie Newnam is a Lead Qualification Specialist at Slingshot SEO.