by Aaron Aders Analytics in business is unfortunately something that is not typically a standard process for the average small to medium sized company. Applying analytical segmentation to date can solve business problems and provide answers that directly effect your bottom line. No place is easier to implement analytics in your business processes than on...Read More

by Steven Shattuck On the first Friday in May, I had the pleasure of joining Jeff Jordan, the Social Media Product Manager at Adobe, and Beth Perell, VP of Communications & Information Management at Goodwill Industries International for a panel discussion – Feeling Socially Awkward: A Strategy for Measuring this Hip New World – at...Read More