Author Archives: Slingshot

4 Questions I Answered at the SESNY Roundtable Event

by Rasheite Radcliff This year SESNY incorporated a new event called Roundtables. I had the opportunity to lead the SEO Content Marketing roundtable with Simon Heseltine the Director of SEO from AOL. I was honored that Slingshot SEO chose me to represent our company, and I must say it felt quite nice to offer advice […]

5 Indy-500 Principles Guaranteed to Move the Needle on Your Marketing

by Matt Hunckler For Indianapolis natives, few things can match spending a day at the Indianapolis 500 track—the Indianapolis Motor Speedway. Many of us here at Slingshot SEO grew up watching the race. We can recite the names of numerous winners and recall the years when it went down to the final turn. So how […]

5 Reasons Why Your Internal SEO Specialist Needs An External SEO Company

October 18th, 2012 by Jeremy Dearringer Many companies today who engage in search engine optimization campaigns lean either on an internal SEO specialist or a fully outsourced agency who provides a turnkey solution. While both strategies have their merit, we believe that an ideal SEO engagement should be a hybrid of the two – matching a […]

Evaluate, Create, Repeat: The SEO

by Mitch Causey As a continuation of my post “The Many Hats of an SEO,” I will be writing periodic posts about different positions in our company. These posts will describe why these positions are necessary for SEO success – giving people outside of the SEO industry more insight into how we operate. This first […]

SearchTV Episode 5: Optimize Your Optimization

by Courtney Logel Have you ever wondered how to “Optimize Your Optimization?” In the latest episode of SearchTV- a 30 minute, 10 topic rapid-fire talk show, Slingshot SEO Senior Sales Exec Jim Brown and Consulting Manager Jesse Laffen discuss ideas of how to optimize your optimization once you’ve attained rankings. Have you ever thought about […]

Internet Retailer Lessons Learned

by Matt Hunckler If you weren’t in San Diego last week, you missed out. Over 7,300 e-commerce and Internet marketing pros made the journey to the San Diego Convention Center for the annual Internet Retailer conference (IRCE). This year’s was the biggest yet! For those who couldn’t make it, here’s what you missed: just about […]