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by Emily Burgett Chances are, you’ve seen or heard of KONY 2012 by now. As of March 14th, this 30-minute documentary developed by Invisible Children has over 77 million views. It’s exploding on social media sites worldwide while defying the standard rule of thumb to only produce video content that lasts two to four minutes....
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by Slingshot Bloggers Press Release Contact: Daren Tomey VP of Sales 888.603.7337 ext.205 Kevin Bailey, President and cofounder of Slingshot SEO, provides insight into “How to Value SEO” in terms of Google first page ranking. Answering the question, “What’s the value of a first page search engine ranking, anyway?” is the driving force behind the...
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by Jay Love My tenure at Slingshot SEO has now surpassed the one-month mark in time. To say the least, the pace has been slightly below unbelievable! In a typical week, we add one to two new employees, further expand our close relationships with several customers, sign contracts with a few well-known brand customers and...
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by Jody Mugele Thank you, Google! As a content editor I take pride in knowing how to use a semicolon. It makes me happy to look over a draft of a blog post I’ve created and delight in sentence variety on the page. I love when a piece of content crosses my desk and I...
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by David Tittle David: Recently, my colleague Evan and I noticed an update in Google’s instant preview.  While it is a more user-friendly design, this new change has the potential to greatly devalue pay-per-click ads.  Before we get into that, let’s have a review. Evan: Long ago, on November 9th 2010, Google rolled out the...
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October 25th, 2012 by Chad Pollitt With content marketing becoming increasingly popular among agencies and internal marketing departments, the skill of creating appealing headlines and desirable copy is in demand. A blog post could be expertly written with earth-moving, problem-solving content, but if the title fails to communicate a value proposition or urgency, the writing...
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by Phil Golobish Legend has it John F. Kennedy once came across an especially upbeat janitor while touring NASA. When JFK asked the janitor what he was so happy about, the janitor stopped, looked up with pride, and responded, “I’m happy because I’m sending a man to the moon.” Whether or not this story is...
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by Casey Szulc As comScore recently reported, Cyber Monday 2011 was the heaviest online spending day in history, with $1.251 billion in online sales – up 22% from last year. Thanksgiving night and Black Friday are generally acknowledged as the start of the holiday shopping season and some of the busiest in-store shopping days, but...
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December 21, 2008 by Tracy Morgan How many of the following statements are true for you? Your inbox is always full. You work overtime on tasks that “only you can do.” People aren’t taking responsibility for the tasks you delegate. You personally rework assignments given to your staff. Delegated assignments are often incomplete and/or deadlines...
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by Mark Rees We saw the posts on Intelligent Positioning and Search Engine Watch earlier this month and did the exact same study but with a larger (2955 SERPs), more diverse (1-9 words in length) set of keywords. We used keywords serviced for real clients, which provide a sample representative of more competitive, valuable, and...
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