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by Phil Golobish In SEO, ranking fluctuations are part of the business. Similarly, extreme ranking drops are also part of the business. However, as professional SEO consultants we realize our response to these occasional setbacks is what sets us apart from lesser SEO practitioners. Further, as professionals, we should have both the processes in place...
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by Shari Finnell When it comes to creating art, I’m a wimp. For those who know me, I’ve got this thing called a “major block” when it comes to plastering paint on canvas. My cabinets are stocked with everything it takes to create a facsimile of a masterpiece … acrylic paints, watercolors, brushes, palettes, canvasses,...
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by Slingshot Bloggers Ali G. here. First of all, let me welcome you to the new and improved Slingshot SEO website & blog! Isn’t it pretty? Now, let me introduce myself. My name is Ali & I am a recent Hanover College graduate (you can call me a Hanoverian, if you’d like). Where is that?...
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by Sharlene Boodram For the last year or two, Infographics have been carving out significant space on the Internet, with no signs of slowing down. In many cases, Infographics draw higher volumes of attention than other forms of web content. However, there is also a growing epidemic of shoddy Infographics that needs to be addressed....
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August 9th, 2012 by Sharmin Kent After months of discussion and preparation, Slingshot SEO’s new evolutionary path was shared with the entire company earlier this week. Our founders, CEO, staff and industry partners spent six months crafting a mission that would help us, as our co-founder and Vice President of Strategy Kevin Bailey said, “share...
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by Courtney Logel Indianapolis (November 2, 2011) With search and social media at the forefront of online marketing, a free webinar is being hosted by two leading online marketing organizations to teach you how to keep your brand in front in this increasingly competitive environment. Well-known social media expert Jason Falls and Erik Deckers, co-authors...
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by Jessica Wilkinson There are lots of buzz words and phrases being thrown around these days within the inbound marketing industry, but the one that makes my heart skip a beat is (drumroll, please) … brand advocacy! You might think that an advocate is someone who RTs a brand or consistently uses a company’s coupons...
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October 26th, 2012 by Steven Shattuck In 2009, HubSpot launched their Inbound Marketing University, a free (re)training program and inbound marketing certification exam designed to help marketing professionals gain new skills and hone existing ones. The curriculum is one of the most comprehensive introductions to all facets of inbound marketing. In fact, we’ve implemented the...
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by Kevin Bailey So what is the true value of organic rankings, and why have they helped so many companies rush from oblivion into the stratosphere so fast?  Companies, such as Zappos.com, a business less than 10 years old that sold over a billion dollars in merchandise online last year.  In Part 1 of this...
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by Slingshot Bloggers Below are just a few words of wisdom. Some SEO battles will be too tough to fight, the competition will be so stiff you just can’t compete. Other battles will take a long time; months, even years before you rise to the top. Your best bet is to choose long-tail (multi-worded) keywords...
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