Daily Archives: October 8, 2012

Evaluating Marketing Automation Software for Lead Generation and Management

October 8th, 2012 by Chad Pollitt Today’s technology has made B2B online lead generation and management efficient, scalable and effective. Most online marketing automation software provides a “one-stop-shop” solution for Marketing Departments. So, rather than jumping back and forth between multiple systems and websites, everything is accessible through one interface. This saves time and makes […]